Chartered Institute of Marketing
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The BIG Debate:
Marketing versus Sales, which adds most value?
Chartered Institute of Marketing
22 November 2007
ConferenceREACTION produced the following:
  • A web cast of the event allowing those unable to attend to see and hear the debate live.  They were also able to use a chat window to ask the panel questions. This is still available on line and can be watched on demand.  A DVD version will also be available.
  • A mind map of the debate which was available on A3 paper at the end of the debate.
  • A pod cast of the debate.
  • A web site which gives access to all the above.
  
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